Is the Ninja FrostVault Go 23 litre 36-can Backpack Soft Cooler a good deal right now?
Based on 170 prices we've tracked since April 2026, across 3 variants.
Yes — at £179.99 it's 21.7% (£50) below RRP.
We've tracked it for around 2 months, over which the price has held broadly steady — so the saving against RRP is the clearest signal today. The longer-term picture builds as our data deepens.
We lead with how much you actually save against the recommended price, rather than a "lowest ever" headline — because we only record prices while a product is already discounted, so the honest question isn't whether a price is a record, it's how deep the saving is and whether today beats what we've recorded.
A note on honesty: we've only tracked this product for around 2 months, which isn't long enough to call today's price a confident historical low. We'd rather tell you the verifiable saving against RRP than overstate a short record.
See all variants, live prices & the full price history →
More: best time to buy Ninja.
How this page is made: this verdict is assembled automatically from price data we track continuously, scored against human-defined rules (Lowest Ever, Good Deal, Watch, Wait) and the recommended retail price. The figures refresh as prices move — nothing here is written by hand or fixed in place. We track only real, verifiable prices and never inflate discounts against invented "was" prices.