About The Daily Find UK

There are thousands of deal sites. Most of them post everything. We post almost nothing.

The Daily Find UK was founded by Arron Aspinall around a simple idea: if a deal would not genuinely make you stop and think "I should get that", it has no business being here. That means we turn away the vast majority of deals we see every day. Generic storage boxes at 15% off. Moisturisers you have never heard of. Products that exist purely to be discounted.

What we actually look for

Every deal on this site has passed what we call the wow test. It either has a price so good that it would feel stupid not to act on it, features a product that is genuinely brilliant and not yet widely known, or is a recognisable brand at the kind of discount that only happens a few times a year.

We focus on home, kitchen and tech because these are the categories where a genuinely good deal actually changes something about your daily life. A Ninja air fryer at half price, a Dyson on its biggest discount of the year, a kitchen organiser so well designed you wonder why you have never seen it before — that is the standard every deal is held to.

How we find deals

We work with Awin and CJ Affiliate, two of the UK's largest affiliate networks, which gives us access to deals directly from hundreds of UK retailers. Every deal is scored automatically against our criteria before it even reaches the site. Discount depth, brand recognition, price history, and whether the product has genuine traction with real buyers all factor in. Only the top scoring deals make it through, and even then we publish a maximum of two or three per day.

Crucially, we track prices over time — not just against a stated RRP. Every product that passes through the site builds a price history record. That means when we say a deal is at its lowest ever price, we can prove it. You can see the full price journey on every deal page.

Our scoring methodology

Deals are scored on a 100-point system across eight components — discount depth, absolute saving, price versus historical average, brand tier, value ratio, network trust, customer validation, and recency. The verdict badges you see on every deal (Lowest Ever, Good Deal, Watch, Wait) are calculated live from that price history data, never from a static label.

If you want to understand exactly how scoring and verdicts work, the full methodology is explained on our How We Score Deals page.

How we make money

When you click a link and buy something, we earn a small commission from the retailer. This never influences which deals we feature — a product either passes our criteria or it does not. We would rather post nothing on a quiet day than post something mediocre just to fill space.

Expired deals

Deals end. When they do, we mark them clearly rather than removing them. If you land on an expired deal page you will always find current live alternatives. We think that is more honest than simply deleting pages and leaving you with nothing.

If you have found a deal here that genuinely surprised you, that is exactly what we are here for.

— Arron Aspinall, Founder, The Daily Find UK