Ninja Woodfire Electric BBQ Grill & Smoker in Grey Lid/Black Body

The most compelling thing about this Ninja isn't the grilling — it's the smoking. Most electric outdoor cookers can sear a burger, but genuine wood-smoke flavour typically requires a dedicated smoker, a bag of charcoal, and a Sunday afternoon you're happy to write off. This unit uses Ninja's Woodfire technology, where actual wood pellets are ignited by the electric element to produce real combustion smoke, not a heating element approximating it. That means you can cold-smoke salmon or low-and-slow a rack of ribs on a Tuesday evening after work, plug it into a standard outdoor socket, and be done without ash to dispose of or a fire to manage.

Who Is This For?

This suits flat or terrace dwellers who can't use gas or charcoal due to building restrictions, or anyone who wants weeknight outdoor cooking without the ritual of a traditional BBQ. It also appeals to people already in the Ninja ecosystem who trust the brand's approach to combining functions in one footprint. If you're someone who genuinely enjoys the process of fire management and wants the authentic feel of charcoal, this won't satisfy that itch — look at a kettle grill instead. You can browse more options in our best garden and outdoor deals or our wider best Ninja deals guide for alternatives across the range.

What Buyers Say

Owners consistently praise the smoke flavour output as genuinely convincing rather than decorative, particularly on longer cooks like brisket and ribs. The grill marks and searing temperature also draw strong approval. The most common complaint centres on the pellet hopper capacity — it runs through wood pellets faster than expected on extended smokes, requiring mid-cook refills that disrupt temperature consistency.

The Deal

At £229.99, down from £299.99, you're saving £70 — 23% off the listed price. This product is newly tracked on our site, so there's no historical data to confirm whether £299.99 is a genuine long-term price or an inflated anchor. That warrants caution: watch it for a few weeks before committing, as Ninja frequently cycles this model through promotions. If the price holds or rises, buy with confidence — but don't let the percentage saving alone rush your decision.